NEWS: Brazilica Festival goes global!

Samba bands and performers from across the globe will take over Liverpool from 13 to 15 July when Brazilica, the UK’s largest Brazilian carnival event, hits the city on a larger scale than ever before. Acts from as far away from as Singapore will be taking to the streets of Liverpool for the carnival weekend.

An evaluation of last year’s event found that the festival was the 6th biggest tourist attraction on Merseyside, attracting 60,000 revellers from far and wide, who between them brought £4.2 million into the city’s visitor economy. Organisers Liverpool Carnival Company in association with Orb events anticipate that the 2012 festival will contribute to the city on an even larger scale. 

Maeve Morris of Liverpool Carnival Company said: “We’re really happy to have so many samba schools taking part in this year’s parade, an amazing line up of Brazilian artists throughout the festival. I am so grateful to all the groups and volunteers working behind the scenes that have supported us for the last 5 years and make it all possible.”

On the evening of Friday 13 July a charity gig in aid of ABC (Action for Brazil’s Children) at Nation boasts a stellar line up of DJs and 3 rooms of live bands so you can party Brazilian style until the early hours, ready for the weekend’s events. Nation will also host a Brazilica After Party on Saturday 14 July from 10pm til 3.30am, where Brazilica goers can dance the night away after a day and evening of carnival fun and music. 

Saturday 14 July sees the entire city centre taken over by Latin fever when a 500-strong evening parade will fill the city’s streets with colour, sparkle and music, making it the hottest night of Liverpool’s summer regardless of the weather. During the day and new for 2012 is the closure of Bold St to traffic – the area will turn Brazilian for the day with street performances, stalls and many of the famous thoroughfare’s shops, restaurants and bars getting involved with the festivities. Some shops will extend their opening hours into the evening to mark this special day. 

Ged Gibbons, Chief Executive of City Central BID, said: ‘’City Central BID is delighted to be working with the Brazilica festival once again. Last year’s parade was an amazing experience – the like of which we’d never seen before in the city centre. We’re really excited about the Carnival City weekender, and with the magical vibrancy Brazilica brings it will undoubtedly be one of the must see highlights of our Summer of Love.’’ 

Also on Saturday, Williamson Square will for the second year running host a music stage throughout the day and evening, again surrounded by a Latin American street food market, and stalls selling crafts and gifts.

 

Sunday 15 July will be renamed Samba Sunday with exhibitions and performances taking place across the city centre and a closing party which will see out this weekend of Latin fever in samba-tastic style! Some of the world’s biggest samba bands will head to Liverpool for Brazilica 2012, including Sambiesta all the way from Singapore (one of the few percussion bands in Singapore). Made up of young and energetic music enthusiasts, the band specializes in fusing modern funk, drum and bass and other unique beats with the traditional and ethnic Afro-Brazilian percussion. Sambiesta will take part in the parade and perform on the Williamson Square stage.

Debbie Boyd, Director of Orb Events, said: “The team at Orb events were so proud of the amazing reception Brazilica received last year. This year Brazilica has attracted so much interest from Samba fans across the world. We are really excited to be involved with a Liverpool born event that has the potential to bring thousands of visitors to our city. Brazilica 2012 will be bigger, better and truly international with performers coming from as far away as Brazil, Portugal and Singapore.”

Also in the run up to the festival weekend, one of London’s hidden musical treasures, Brazilian singer Jandira Silva, will perform at Studio 2, Parr St on Thursday 28 June. A passionate exponent of her country’s music, Silva draws on the classic sounds of ‘MPB’ (Música Popular Brasileira) as well as her love of jazz to create something fresh, beautiful and exciting.

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